Journal
Regular advice on how to advocate for your product with all the passion and purpose it deserves.
Gift Guide Pitching 101: How to Get Featured in the Best Christmas Gift Guides
Getting featured in a top Christmas gift guide isn’t about luck — it’s about preparation, timing, and pitching your product the right way. This step-by-step guide shares exactly how to pitch to editors, what assets to prepare, and when to send your emails to maximise your chances of festive press coverage.
PR for Home & Interiors Brands: How to Land Press Coverage That Drives Growth
Press coverage can be a powerful growth tool for homeware and interiors brands — but only if it’s done strategically. This guide breaks down exactly how to pitch your products into the right interior features, trend roundups, and lifestyle articles to grow visibility, trust, and sales.
The Recipe for PR Success: How Food & Drink Brands Get Featured in Top Publications
Want to get your food or drink brand featured in top publications like Stylist, The Times, or Delicious? This blog walks you through the five essential steps successful brands follow — from crafting a strong PR hook to being sample-ready and pitching to the right media at the right time.