Journal
Regular advice on how to advocate for your product with all the passion and purpose it deserves.
The exact pitch that landed coverage in Grazia
See the full pitch that saw founder, Rosie, featured in ‘The Juggle’, talking about being a founder while on maternity leave.
Take two minutes to increase your chances of coverage by 200%
The one thing that gets overlooked in PR is sending a follow up email. Learn how to send one, when to send one, and when to stop sending them, too.
To gift or not to gift? Three questions you can’t ignore
Christmas gifting for press is sometimes a necessity, but here are the three questions you need to ask to make for successful press gifting.
Elevate your eCommerce imagery
Strong press imagery can be the standout feature that secures your coverage. A picture speaks a thousand words so here’s how to hit your word count.
The PR Dispatch Christmas Gift Guide
Christmas gift ideas curated from our members, with everything from lifestyle to wellness and everything in between.
Three reasons why the press aren’t picking up your pitch
With over 25 years in the PR industry, we’re sharing the three most common reasons why your press pitch has gone unanswered.
What is a press release and when would you use one
This is the only time you need to write a press release and we’re sharing how to write on that actually gets your brand featured.
3 PR lessons to improve your next press pitch
The three things to include in every press pitch. We spent 25 years in PR working with the leading brands, names, and businesses.
3 things not to include in your next press pitch for your eComm brand
The rules for press pitching that you need to follow, curated by a team of PR experts with over 25 years of experience.
Crafting an effective press pitch email for your eComm brand
How to write a compelling press pitch for your eComm brand in 9 easy steps. Stand out from the crowd and secure press coverage, in as little as an hour a week.
Finding the right press publications for your eComm brand: A comprehensive guide
Three steps to finding the best publications and spaces for your eCommerce brand. Create a strategy that works and cut your time spent pitching in half.
How TikTok is Changing Gen Z Shopping Habits
Tik Tok is changing shopping habits, so here is everything you need to know about reaching Gen Z and how they buy.
How PR can help weather low consumer confidence
Gaining press coverage can sway potential customers towards making a purchase decision. This is how PR builds trust and why it matters for eCommerce brands.
PR Dispatch's guide to securing podcast features
PR isn’t just about written features; podcasts are PR too, and a secret tool in your press toolbox. Here’s your guide to pitching and securing spots.
5 ways to use your PR coverage to attract more customers this Christmas
This is how you can use your press coverage to attract more customers this festive season, and make this Christmas your best yet.
How to use (and not to use) ChatGPT for your marketing
ChatGPT offers exciting opportunities for businesses to enhance customer interactions and automate various marketing tasks. This is how to use it well and make it work for your brand.
The cats of PR Dispatch
In this blog post, we catch up with a few of our members to learn more about their furry feline friends and their unique personalities.
Straight to your inbox: Our favourite newsletters for eCommerce businesses.
In this blog, we've rounded up some of our top newsletter picks that offer valuable insights and inspiration for product-based businesses. A great way of staying on top of industry trends and new developments.
Keeping cosy: The best winter candles from our PR Dispatch members
Cosy season is here! A good quality burning candle with a beautiful scent is a wise winter investment to fill your home with aroma while you snuggle under a blanket during the longer evenings. From crackling wooden wicks to mulled wine scents, we have rounded up the best cosy candles from our PR Dispatch members.
8 of the brilliant businesses chosen as SmallBiz100's 2022 campaign
In this blog post, we round up some of the businesses taking part in this year's Small Business Saturday campaign (including some of our lovely members).